If your website redirects mobile users to any page other than the mobile version of the exact page requested by the mobile browser, you are doing it wrong.
This is bad
www.example.com/article redirects to m.example.com
This is worse
www.example.com/article returns an error
This is best
www.example.com/article returns m.example.com/article – a mobile optimized version of the page requested by the user.
When mobile users click through to a page on your website, they should get that page, optimized for their device, with no additional clicking or searching required. If your site can’t do that, delivering the desktop page, even if it is very difficult to read on a mobile browser, is better for your SEO than redirecting the user to a page they did not request.
If you need help with this, NXC can help. Get in touch!
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